In our latest Guest Post, Justin Eames, Head of Innovation at digital product development studio fish in a bottle discusses how startups can create an ideation process to boost innovation.
Many studies show that startups who adopt an ideation process are more likely to succeed than those who don’t.
If coming up with great ideas is key to the success of your startup, then considering how you can manage and improve that can give you the competitive edge.
This is particularly true for digital startups, where the complexities of software development makes getting from ‘great idea’ to ‘great product’ especially challenging.