Author: Toby Hicks

Meet The Investor: Bryony Marshall

In our latest Meet The Investor interview we speak to experienced angel investor Bryony Marshall. She discusses why the present investing climate is a return to ‘normal’, the common mistakes startups make in their fundraising journey and how to avoid them. Plus the importance of networking and community and why we need to first understand the barriers to diversity in the startup ecosystem before we can look at solutions.

Why did you become an angel investor?

For me, angel investing is a way to directly support innovative ideas and help amazing founders on their mission to change the world. As an angel investor you are usually some of the first funding into a start up, and I am using that opportunity to ensure funding reaches a diverse founders.  read more

Meet the Investor: Conor Sharpe

Last year, we introduced a new content series spotlighting our inspiring and diverse network of investors. All leading the way in their respective fields. 

Fast forward to 2023, a very different climate compared to last year, with its own set of challenges. Founders are navigating through a highly competitive landscape, with investors applying more stringent criteria for precious funding.

Against this backdrop we are pleased to announce the launch of Series 2, as we aim to address these challenges and continue our mission of connecting ambitious entrepreneurs with investors. read more

Angel Investment Network launches new investor focused app

Angel Investment Network, the world’s largest online angel investment platform, has launched a new app, enabling investors to access thousands of startup opportunities.

The new app, which is free for investors, provides instant access to AIN’s 40 global neworks. This will  enable investors to grow their portfolios through exploring deals, connecting and investing with entrepreneurs.

The app was developed after a rigorous research and a planning process involving input from investors and experts and is available for download from the App Store and Android.  read more

Generative AI: Revolutionising industries and investment opportunities

Generative AI, once a niche topic, has rapidly become a global conversation, even being used in a slanging match between rivals in the US Presidential Election. Its promise is to revolutionise industries and reshape the way we interact with technology.

In our latest Sector Focus article, Christian Teichmann, CEO of Burda Principal Investments (BPI), provides insights into what Generative AI means, the reasons behind its surge in interest, the challenges it faces, and the enticing investor opportunity. read more

Behind the Raise with MAGIC AI

MAGIC AI, the UK’s first AI personal trainer, is on a mission to combat obesity through its innovative fitness platform. Founded in 2021, the company utilises cutting-edge holographic technology and a wall mirror to create an immersive fitness experience at home.

In our latest Behind The Raise interview, co-founder Varun Bhanot shares his personal journey from being overweight to a transformative training experience, which inspired him to democratise personalised training. 

He discusses the problem MAGIC AI aims to solve, its appeal to investors, celebrity endorsement, and valuable tips for raising investment. Varun also reveals how he discovered a close-to-home connection in the AIN database. read more

How founders can manage workplace wellbeing

In this guest post Adah Paris, chair of Mental Health First Aid (MHFA) England provides insight into how founders can manage workplace wellbeing.

Whether you are a founder or investor it is vital to think about the mental health and wellbeing of everyone involved, including yourselves. The emotional and physical demands of leading a startup require a laser sharp focus on wellbeing.

At MHFA England®, we know productivity and wellbeing fuel each other. We believe organisations of all shapes and sizes, including startups, can purposefully design wellbeing into their business model. As founders and investors, you have an unrivalled opportunity to ensure inclusion, wellbeing and high performance go hand in hand.  read more

Impressing angel investors: The five Ps

In our latest fundraising top tips article Xavier Ballester, Director of Brokerage at Angel Investment Network, gives us the lowdown on the 5 Ps of impressing angel investors.

Fundraising in 2023 is tough. With a re-evaluation of so many businesses and investors being far more cautious about deploying capital, startups need to change their strategy to succeed. However, with 15 years of experience in helping startups raise investment one thing I know is how adept startups are at adjusting strategies in the face of ever-changing market dynamics.  read more

Inside The Accelerator: Unrest

Welcome to the first of our new mini-series ‘Inside the Accelerator’. The series will showcase and delve deep into some of the exciting and diverse accelerator programs leading the way in their respective fields. This is part of our commitment to using our platform as a means of supporting the startup ecosystem beyond funding alone.

We aim to educate founders on navigating the landscape and growing in a more challenging climate. On behalf of our members, we’re looking forward to exploring the benefits and challenges of joining accelerator programs, as well as the impact that accelerators have on the startup ecosystem. read more

Behind the Raise with Bower Collective

In our latest Behind The Raise interview we interview Nick Torday, co-founder of Bower Collective, a sustainable consumer technology business dedicated to combatting the global plastic waste crisis. Bower Collective aims to create a more sustainable world by eliminating plastic waste through the delivery of a wide range of award-winning natural household products in BowerPack™, their unique reusable packaging system. Nick discusses their mission-driven approach, the growth they have seen and scale of the investment opportunity, how they have coped with global supply chain challenges and his top tips for raising investment. read more

Unleashing the power of the stars: The investment opportunity in fusion technology

Fusion technology holds the key to unlocking a clean energy revolution by replicating the energy generation process of stars right here on Earth. With the world’s continuing reliance on carbon-creating fossil fuels, the urgent need for sustainable alternatives has never been greater. This is where fusion steps in, offering both an investor opportunity and the potential for game-changing startups to address critical energy transition needs. 

In our latest Sector Focus article Dr Melanie Windridge, world renowned physicist, CEO and founder of Fusion Energy Insights gives us the low down… read more

AI-driven global payments platform Arrears named Start Up of the Month

Arrears, an innovative startup specialising in AI-driven global payments and finance operations, has been named as AIN’s Startup of the Month. The pioneering debt collection platform developed by Arrears leverages advanced AI technology to streamline and enhance the debt collection process for SMEs across the USA.

It was selected from close to 150,000 startups currently raising on the platform with AIN’s expert panel of judges praising the business for ‘effectively utilising innovation to solve a real-world problem.’  read more

Navigating uncertainty: How impact-led startups can secure funding in 2023


Olivia Sibony, Head of Impact at Angel Investment Network, shares her insights on how impact-led startups can navigate the current investment landscape.

Investor interest in impact-focused startups has grown in recent years. According to research by Dealroom, impact startups are now worth a combined $2.3T. At the same time we are seeing a new tougher investment climate, with angel investors far more cautious about deploying capital. Q1 was the slowest quarter for startup investment since 2020.

For impact-led startups where profitability is balanced with making a difference, this can make fundraising a tough and challenging endeavour. Especially in a climate of higher interest rates and ongoing inflation.  read more

Five red flags investors look for in evaluating startups

In a more competitive funding landscape, angel investors are critically evaluating startups with a more ruthless lens than ever. It is crucial that founders don’t get their fundraise off to a false start by having something that is a fundamental red flag for a potential investor. Understanding and addressing these common concerns can significantly boost a startup’s chances of securing funding.

We spoke to angel investors and experts on our network to get their take. From a lack of passion and commitment to inadequate industry knowledge, we delve into the key indicators that may raise doubts in the minds of angel investors. read more

‘Perserverance is key for startups’ message delivered at launch of Scale Up Awards

“Never give up” was the message businessman and former jewellery magnate Gerald Ratner delivered at the launch of the Scale Up Awards by Business Leader magazine. AIN were in attendance to watch the launch of the awards with several prominent speakers discussing the challenges and opportunities faced by scaling businesses.

Ratner is the former chief executive officer of the British jewellery company Ratners, who famously demonstrated the power of negative PR when he notoriously made a speech jokingly denigrating two of the company’s products at an Institute of Directors conference.  read more

Five winning traits investors look for in successful founding teams

When it comes to investing in startups, investors are not only evaluating the potential of the business idea but also the qualities of the founders behind it. Startups can have an innovative product, a large market opportunity, and a sound business plan, but without the right team behind it, success can be elusive. This is even more the case in 2023 with investment more difficult to secure.

Based on several interviews with prominent angel investors, we explore the key traits that investors look for in startup founders. From passion and grit to adaptability and communication skills, we delve into the qualities that can make a startup founder stand out and increase their chances of securing investment. read more

How founders can support their mental health during challenging times

The life of a startup is exciting but also tough and this past year has seen a combination of challenges. Many tech firms’ valuations have been radically reduced and we have a more difficult funding climate with investors having more strenuous criteria in the startups they back.

Many founders are needing to change plans quickly, look at longer runways and make really difficult decisions on staffing. All the while working harder than ever to raise funds. This can create real pressure and have a negative impact on mental health. read more

Master Plant raised £500,000 in funding round with Angel Investment Network

In June 2022, MASTER Plant Holdings (“Master Plant” or the “Company”), an emerging force in the European cannabis industry, raised £500,000 in a seed funding round with Angel Investment Network (AIN), the world’s largest online angel investment platform.

Following this investment, Master Plant will aim to licence and redevelop a pharmaceutical distribution facility in Guernsey designed to develop high quality medical cannabis, unique strains and wider products for European distribution. read more

Australian payment platform for hospitality Payo is AIN’s Startup of the Month

A pioneering Australian payment platform for hospitality called Payo has been named as AIN’s Startup of the Month. The platform was singled out from close to 150,000 startups currently raising on the AIN platform for having ‘a winning formula’ as an investable proposition. The business was given the accolade after a judging process involving AIN’s expert panel, combined with a high number of connections from investors.

Payo is a payments and software solution for small and medium restaurants. It solves the problem in hospitality of venues needing to use 4-6 different payment systems with an all-in-one solution enabling venues to make payments more simply and cheaply. The Payo founders came up with the idea following more than 10,000 conversations with venue owners and operators over the past decade in various roles.  read more

How startups can find success using an ideation process

In our latest Guest Post, Justin Eames, Head of Innovation at digital product development studio fish in a bottle discusses how startups can create an ideation process to boost innovation.

Many studies show that startups who adopt an ideation process are more likely to succeed than those who don’t.

If coming up with great ideas is key to the success of your startup, then considering how you can manage and improve that can give you the competitive edge.

This is particularly true for digital startups, where the complexities of software development makes getting from ‘great idea’ to ‘great product’ especially challenging. read more

Celebrating Female Founders on IWD

At AIN we believe that promoting female entrepreneurship is central to economic growth and meaningful innovation.

This IWD we wanted to celebrate female entrepreneurs and at the same time, acknowledge the need to boost both the number of female startups and also female investors to ensure we can truly democratise angel investment.

According to research from Pitchbook female-founded companies in Europe have received just 1.3% of VC funding since 2017.

Having more diversity across the whole startup ecosystem would help. Research by Beauhurst and the UKBAA found just 14% of female angel investors are women, but having more women investors could help to shift the dynamic. read more