Welcome to the first in the series of our #SixtySecondStartup blog. Each month we will be profiling a different founder with some quick fire questions.
This week we are talking to Julian Hall, Founder of Ultra Education C.I.C. Ultra Education teaches young people aged 7-18 entrepreneurial skills to help them grow or start a business. Through their app they ensure that all young people, regardless of their background, have access to the tools needed to develop their entrepreneurial skills.
Our interview with Julian:
What does your company do?
We teach entrepreneurship to kids aged from 7-18 years old. We have developed an A.I. powered chatbot that can deliver entrepreneurial education to kids at scale through a native mobile app.
Why did you set up this company?
We believe that entrepreneurship is a great vehicle to help increase the life chances of children and young people. It helps them to develop life and work skills.
We knew we were onto something when:
A parent told us that their child never concentrates in school but we had captured their imagination in less that 20 mins.
How did you get your first customer?
Word of mouth! I told the story about how my own daughter picked up entrepreneurial skills by watching me working at home. After we realised these skills could be taught and started sharing that idea, we got immediate demand from both parents and schools.
Our business model:
Is a subscription based mobile app powered by A.I. and supported by human mentors in the chat.
Our most effective marketing channel has been:
Word of mouth through social media. We promote the successes of our ‘kidpreneurs’ and which other people also share on their social media channels.
The biggest mistake that I’ve made is:
Not growing our team early enough and not capturing the impact of our work.
We think that there’s growth in this sector because:
More and more kids want to work for themselves and have ambitions that schools are unable to currently support on their own. Entrepreneurship is becoming common place, but kids and young people still don’t have access to on demand support.
We worked with AIN because:
We believe that angels are not just thinking about a monetary return but also a social return.
Get started today and view pitches from a huge range of entrepreneurs around the world.
